The sellers want to list the house, like YESTERDAY! There is no budget or time to paint the sunshine yellow walls. So what do you do? Leave everything AS IS, or vacate everything? We say that we can usually work around the less than trendy things in a home, but keep some of the furniture. Why? Because homes with furniture sell faster than vacant homes. Look carefully and you'll find that this is the homeowner's furniture. We only brought in the right colors that can attract the right buyers. Either this house will sell to someone who likes the cottage/bungalow vibe, or it will sell to someone who sees potential in the house. Of course, the seller's goal is always to get top dollar, so some simple staging creates interest in more buyers other than just investors. Take a look at the before pictures below and tell me this doesn't look better?!?
You might be thinking, "What happened to the huge marshmallow sectional, recliner, and the red rug? They're gone! We brought up the love seat from the den, changed the rug to sisal and navy, and added pops of blue throughout.
Even though it feels like we work a little "magic" in these transformations, it really isn't magical it all. It takes a lot of planning and problem solving to create a room that feels spacious, yet cozy. It feels bright, but relaxed. A buyer has to emotionally connect to a space in order to want to live there. Messy rooms with crowded furnishings and decor does not speak to buyers. And even though most people would want to get a couple of gallons of paint ready for this house, most buyers would at least think it's "cute." Cute, believe it or not, is an emotional connection.
This is the downstairs den. Here's the matching sofa. The loveseat was down here before, making this room also feel crowded. Now here's the rug. Is it gorgeous in this space? No, but at least it's the right size, and it's not the first impression room. We found this coffee table in another part of the house, moved out the console to use as a media cabinet in the front room, and added a chair for this desk. Why did we bring in the blue and yellow pillows? Because when you can scatter the color pops throughout the house, it feels more cohesive. Did you notice the cool floorlamp in the back corner? The sellers actually had that! So mid-century modern! We brought in a table lamp as well to add extra lighting. This room before staging was dark, dingy, and depressing.
Buyers can definitely envision a cozy fire in this den. Is it a magazine worthy room? No, of course not! But not everyone can afford rooms like that anyway! Which room would you rather hang out in? The one above or the one below? Which would you pay more money for? See what staging can do! One additional note, these are just photos from my phone. Imagine how good they would look if a professional photographer worked his/her magic!
Thanks for hanging out with me for a while. Do you follow me on Instagram? I'd love for you to give me feedback on my posts there. @cloverlanedesign
Take care. I'm happy to help! -Shana